And The Boss Is?
- Madelain Roscher
- Oct 20, 2021
- 1 min read
Updated: May 7, 2024

When you're on the forefront, you can see what your next innovation needs to be. When you're behind, you have to spend your energy catching up and contending with companies who are faster, smarter and more competitive. So instead of competing against the talent, I began to hire them. I expanded PR Worx and created completely new divisions to increase our service offering and today, we are a 360º marketing-communications firm.
In my 20 years as the business owner, I have learned that your team needs to be so great that people never know who the boss is. A strong team that is invested in the success of your company, is imperative. If someone is just there for the salary or to watch the clock tick by, you will get average performance out of them. Great companies are not built on mediocrity so choose your team wisely.
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